I get it—putting yourself out there on video can feel intimidating, time-consuming, and way out of your comfort zone. But what if it didn’t have to be so hard? This week, I sat down with AJ Eckstein, founder of Creator Match, to uncover the secrets to making video content feel simple, approachable, and actually fun. Just eight months ago, AJ was in the corporate world, wondering if video was worth the leap. Spoiler: it was. His content on LinkedIn completely transformed his career (just like it did for me!). In this episode, we’re sharing the strategies that helped us both go from nervous to confident on camera. You’ll learn how to create scroll-stopping hooks, AJ’s take on the quantity vs. quality debate, and why even one video can make a massive impact. Whether you’re a total newbie or already posting videos, this conversation will leave you feeling inspired and ready to hit record. So, grab your favorite drink, settle in, and let’s tackle the fears around video together. Because you’re not alone—and you’re closer than you think to creating content that changes everything.
11:29 How to make a safe jump out of corporate
15:02 Guidelines for creators on LinkedIn
18:08 Documenting vs creating content
20:47 How to create a content funnel
22:07 Tips for introverts trying to create content
26:32 How to attract guests to your podcast
29:49 Quantity vs Quality for posting
33:22 Advice for creators starting out
37:55 What posts are performing well right now
If you loved this episode you should check out this episode Mini-Workshop: Creating Content On LinkedIn
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